Diesel Announces Bold Line of Touchscreen Smartwatches

by · Published · Updated

Diesel On shakes the watch world once again with the introduction of its brand new line of touchscreen smartwatches. Diesel first introduced hybrid smartwatches and trackers in Fall 2016 and is now expanding its connected line-up to include bold, moto-inspired, full-screen smartwatches for its dedicated customer base.

“We worked on interpreting the smartwatch world with a Diesel attitude, adding technology to the classic watch to create a new, digital accessory,” said Andrea Rosso, creative director of Diesel Licenses. “The idea is to have many different watches in one to match the mood of every moment of the day—always with an ironic touch.”

Diesel On combines the rebellious spirit of the brand with world-class technology to create a one-of-a-kind touchscreen smartwatch that screams to the world that fading into the crowd is not an option. The Diesel On touchscreen smartwatch stands out from the competition with seven bold, customizable dial options, each of which can be modified in hundreds of ways. Additionally, unique dial effects add even more personality to this watch, with visual enhancements like the appearance of a cracked screen when a private notification is received and unique weather filters that change with the climate.

Diesel On touchscreen smartwatches, compatible with both iOS® and Android™ phones, are powered by Android Wear™ 2.0, Google’s smartwatch platform, and a Qualcomm® Snapdragon Wear™ 2100 processor. They connect via Bluetooth technology. Android Wear™ 2.0 expands the Diesel On smartwatch experience through customizable dials, user-friendly notifications and messaging, downloadable third-party apps, and help from your Google Assistant. Diesel On offers the following features:

•Download third-party apps quickly through the on-watch Google Play™ Store

•Meet your Google Assistant by holding the power button or saying “Ok Google”; ask about the weather or set a reminder and get directions even when your hands are full

•Customize watch faces, color combinations and information regardless of whether you have iOS or Android phone

•Enjoy the Google Fit workout experience: track runs, bike rides, strength training (for example, pull-ups and push-ups) and more

•Measure calories, pace, distance and additional exercises based on settings

•Stay motivated while working out by streaming music right from the watch, when you are connected to phone or WiFi, with the Google Play Music app

•Customize straps with eight available options, including leather, silicone, denim and canvas with novelty stitching and hardware details

The new Diesel On smartwatch collection will be available in five outsized styles that encapsulate the confident persona of its customer, and will be priced from $325 USD.

The Diesel On smartwatch collection will be available in select boutiques and department stores beginning Holiday 2017.

More Lifestyle News:

  1. Casio’s Summer-Inspired Baby-G Timepieces Make a splash with your accessories this season with the latest from Casio America, Inc.! Taking inspiration from the gradient colors of the coast, the new BA110 Summer Gradation series features a translucent “jelly” look with ombré color shading across...
  2. Casio’s EQB800, the newest model in its EDIFICE collection of men’s watches Casio America’s EQB800, the newest model in its EDIFICE collection of men’s watches. Inspired by elements found in motorsports, this high-performance timepiece offers a dynamic sporty look in a sophisticated package and features enhanced timekeeping capabilities through smartphone connectivity. Inspired...
  3. Casio BABY-G Unveils Beach-Inspired Timepieces Let your wrist do the talking this warm weather season with the newest timepieces from BABY-G. Launching in May, the BA110BE takes its style cues from the vibrant beach landscape with bright whites and pretty pastels – an accessory tailor-made...
  4. Kidizoom Smartwatch DX2 and Kidizoom Action Cam 180 VTech® announces the availability of its new Kidizoom® Smartwatch DX2 and Kidizoom® Action Cam 180, continuing its commitment to bringing parents’ technology to the next generation of kids. These new camera-equipped devices deliver exciting fresh features to VTech’s award-winning collection...
  5. MyKronoz’s ZeTime hybrid smartwatch MyKronoz, the premier watchmaking brand for the smart generation, announced the debut of its ZeTime hybrid smartwatch at IFA 2017. Global availability and ship dates have also been announced, with both slated to begin in September. The world’s first hybrid...
  6. Casio G-SHOCK Announces Special Edition MR-G With Connected Capabilities Casio G-SHOCK unveils the MRGG2000HT-1A, a new special edition timepiece demonstrating the best in Japanese innovation and craftsmanship. The first-ever Bluetooth® connected MR-G is handcrafted using a traditional Japanese hammer tone technique with colors inspired by a Japanese cloud dragon....
  7. Sony Electronics Announces Pricing and Availability for the new BRAVIA® OLED 4K HDR TV Line Sony Electronics announced pre-sales begin today on its XBR-A1E BRAVIA OLED 4K HDR TV line up from authorized Sony dealers. The BRAVIA OLED 4K HDR TV will be available in stores beginning in April 2017 and will be on display...
  8. The Montblanc Summit Collection takes Fine Watchmaking into the Digital Age Since its foundation in 1906, Montblanc’s pioneering spirit has pushed the Maison to explore new territories. This was true 110 years ago with the development of the Maison’s iconic fountain pens, and remains true today with the recent launch of...
  9. Casio Presents New Timepieces Casio America, Inc. announces several new timepieces across the company’s popular brands including G-SHOCK, BABY-G and EDIFICE. “Our new timepieces highlight Casio’s focus on durability and style paired with connected technologies,” said David Johnson, Vice President of Casio’s Timepiece Division....
  10. Tory Burch Launches First Hybrid Smartwatch For Holiday 2017 Tory Burch is proud to introduce its first line of smartwatches for Holiday 2017. The new line further extends the brand’s collection of timepieces, which launched in Fall 2014. The new line is based on THE COLLINS —a clean-lined, menswear-inspired...