Peet’s Coffee Celebrates 51st Anniversary with Blend that Gives Back

by ·

Peet’s Coffee® announced the launch of its annual, limited release Anniversary Blend, which celebrates its founding by giving back to origin via the company’s program Drink a Great Cup, Do a Good Thing™. The 2017 Anniversary Blend continues a longstanding tradition of donating to coffee-producing communities and this year supports Coffee Kids’ youth training and mentorship work in Risaralda, Colombia.

Anniversary Blend: “Drink a Great Cup, Do a Good Thing”
The year’s limited release highlights Peet’s commitment to Drink a Great Cup, Do a Good Thing, with twenty five cents of every purchase (up to $50,000) benefiting the Coffee Kids program in Colombia. Coffee Kids provides business training, mentorship, and seed capital to aspiring entrepreneurs in coffee-growing communities to support the next generation of coffee farmers. Peet’s has been a proud donor to Coffee Kids for nearly thirty years.

A Heritage of Handcraft
As The Original Craft Coffee™, Peet’s can claim over fifty years of coffee expertise in sourcing, blending, and roasting exceptional beans. The Anniversary Blend, first created in 1991, builds on this heritage and reflects the care with which Peet’s approaches handcrafting coffee. This year’s edition features three select and extraordinary single-origin coffees from Colombia, Rwanda, and Papua New Guinea that are skillfully roasted to produce a rich, full-bodied texture.

“Our 2017 Anniversary Blend is comprised of three exceptional single-origins that each bring a unique fruity quality,” said Doug Welsh, Vice President, Coffee, Peet’s Coffee. “There are hints of ripe melon from Colombia, sweet cherry from Rwanda, and full-bodied papaya from New Guinea. Together these flavors produce a refreshingly bright cup. Sweeter still, this year’s blend contributes to Coffee Kids, which supports youth training and mentorship that empowers budding coffee entrepreneurs.”

The 2017 Anniversary Blend is available now, in distinctive purple bags, and while supplies last. The blend can be purchased at:

•Participating Peet’s coffeebar locations and online at www.peets.com [$19.95] per pound
•Grocery stores nationwide (SRP $10.99 per 10oz bag; $7.99 – $9.99 for K-cup 10ct; and $11.99 – $12.79 for K-cup 16ct blend

About Peet’s Coffee and Coffee Kids:
Peet’s Coffee® is a U.S. specialty coffee company founded by Alfred Peet in 1966 in Berkeley, California. Mr. Peet grew up in the coffee trade and moved to America from Holland after World War II. Coffee Kids partners with communities to foster the creativity and entrepreneurial spirit needed to protect the future of coffee farming.

More Lifestyle News:

  1. Dunkin’ Donuts’ New S’mores Donut, made with HERSHEY’S® chocolate, and Chocolate Drizzled Strawberry Croissant Donut The spirit of summer is all about having fun and keeping energized to make the most of each day, and Dunkin’ Donuts’ newest menu items can help with both. Beginning July 3, Dunkin’ Donuts will serve some sweet tastes of...
  2. Hotbox Roasters Introduces Canned Nitro Cold Brew Coffee Hotbox Roasters introduces its latest caffeinated creation, Nitro Cold Brew. Hotbox Roasters’ Nitro Cold Brew is a high-octane dose of 420 mg of caffeine in an infinitely recyclable 12 fl. oz. can. “Our Nitro Cold Brew is a dose of...
  3. Dunkin’ Donuts fall flavors Dunkin’ Donuts is doubling down on fall flavors, announcing today that the brand’s classic pumpkin coffees and baked goods will be back before the end of August, along with a new maple-flavored menu as a sweet addition to its autumn array....
  4. Dunkin’ Donuts Salutes Veterans with Free Donut on Veterans Day This Veterans Day, Dunkin’ Donuts will say thank you to those who serve by serving a free donut to Veterans and active duty military. On Saturday, November 11, anyone who shows a military ID at participating Dunkin’ Donuts restaurants nationwide will...
  5. Dunkin’ Donuts – Holiday Menu, Merchandise and More Make a Merry Arrival The holidays make their sweet return to Dunkin’ Donuts restaurants today, as the company celebrates the season with cookie-flavored donuts, classic coffees, special value offers on favorite beverages, and sensational stocking stuffers such as donut lip gloss and a new...
  6. Keurig K-Select coffee maker features strong brew, a sleek design and an intuitive interface Keurig Green Mountain, Inc. (“Keurig”) unveiled the new Keurig® K-Select™ coffee maker. The latest in Keurig® brewing innovation, the sleek and versatile K-Select™ coffee maker features a strong brew with a removable water reservoir and an intuitive interface to help...
  7. Dunkin’ Donuts Celebrates Spring with Cool Coffee Flavors and Refreshing New Beverages Dunkin’ Donuts is readying for warmer weather with the reveal of a refreshing beverage lineup for spring and summer, led by new Coconut Crème Pie flavored iced coffee, the return of Butter Pecan flavored iced coffee, and the nationwide launch...
  8. Leinenkugel’s Celebrates 150th Anniversary By Brewing Collaboration Beer With Hofbräu München The Jacob Leinenkugel Brewing Company is creating a limited-edition Leinenkugel’s Anniversary Lager with Munich-based Hofbräu München to celebrate its 150th anniversary this year. The collaboration brew is one part of a year-long celebration that includes new packaging, a slate of...
  9. Shane’s Rib Shack Celebrates 15th Anniversary With Annual Rib Giveaway Event on April 29 Restaurants are a driving force of the Southeast’s economy. They provide jobs, build careers and play a vital role in communities for hundreds of thousands of people throughout the region. According to the National Restaurant Association, Georgia will see restaurant...
  10. JURA J6 Automatic Coffee Machine From the global leader in automatic coffee machines, the new JURA J6 is an expression of good taste. State-of-the-art technology ensures that the wide variety of specialty coffees always impress. The sublime all-around design is in perfect harmony with the...