World Market launches the $1 Million Golden Llama Treasure Hunt in stores

Good bye, unicorns, owls and foxes. Cost Plus World Market is making holiday 2017 the year of the llama with a new llama-themed short film, plus contests, events and merchandise.

On November 1, 2017, World Market launches the $1 Million Golden Llama Treasure Hunt in stores. Each day until November 22, 2017, five golden llamas will be hidden throughout the store. Daily clues will be shared through social media and online at and customers are invited to search for a golden llama in exchange for a reward coupon valued at $20, $50 or $100 to be used for merchandise in stores.* During the promotion, World Market will be awarding a total of $1,000,000 in rewards.

In addition, each day starting on Black Friday, World Market will be giving away a trip for two to Peru. The first 100 customers through the door each day from Friday, November 24, 2017 through Sunday, November 26, 2017, will receive a “Peru-se Our Store” scratcher for a chance to win one of three all-expense paid trips to the land of llamas. More information about World Market’s Black Friday weekend of sales, promotions and other giveaways will be released the week of Thanksgiving.

Showcasing the specialty retailer’s love of the holidays is a sweet, feel-good video titled, “The Performance” featuring a young musician’s journey to celebrate the holidays with a special performance, inspired by a surprising audience and the love of his family. You can view the full clip of “The Performance” beginning November 1, 2017 here. The video will be featured on Hulu, YouTube, NBC OnDemand, and social media.

Mark your calendars for National Llama Day on Saturday, December 9, 2017 and you could win one of 10 $500 World Market gift cards through our Lotta Llama Love contest! On December 9, each World Market store will have a life-sized llama figure in their stores and we’re inviting customers to stop by, take a photo with our llama and post the photo on Instagram, Twitter or and include #LottaLlamaLove and #WMEntry in the description.**

For the llama lover, World Market will be carrying llama-themed items with the furry animal’s likeness, including ornaments, a jewelry holder, throw pillows, art prints, textiles, coffee mugs and more.

The specialty retailer is already well known for its eclectic assortment of unique and authentic home furniture, decor, tabletop items, seasonal items from around the world. It’s the holiday shopper’s one-stop shop for entertaining, decorating and gift-giving needs. Cost Plus World Market buyers travel the globe visiting remote villages, centuries-old factories, and foreign bazaars and markets, searching for unique products to offer its customers. During the holidays, stores are filled with traditional European holiday treats including, decadent chocolates from Belgium, stollen and dark chocolate covered marzipan from Germany, panettone from Italy, toffees and biscuits from Britain, glogg from Sweden, and more. In addition to imported foods and beverages, the store has affordable stocking stuffer items, thousands of ornaments, and festive textiles and ceramics for home entertaining.

*Full rules and guidelines for the Golden Llama Treasure Hunt can be found at

**Full rules and guidelines for the Lotta Llama Love contest can be found at beginning December 9, 2017.

To stay up to date on all of Cost Plus World Market’s current promotions, collections