Arctic Zone Unveils World’s First Self-Inflating Lunch Bag

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California Innovations’ flagship brand, Arctic Zone—the market leader in soft-sided insulated products—unveils the first ever self-inflating lunch bag. The unique TITAN DEEP FREEZE® High Performance Lunch Pack inflates in seconds with the twist of an air valve.

The self-inflating lunch pack includes 2 freezable soft hydration bottles that can be filled and frozen to use as ice packs and unfrozen to drink from. After use, the lunch pack conveniently deflates for carrying and can be stored rolled or flat.

Rick Stephens, Vice President of Design at California Innovations, calls the “Self-Inflating Lunch Pack, without a doubt, the most innovative meal carrier solution ever created. It is high performing yet incredibly mobile”.

“The system was designed with self-inflating technology that yields a very lightweight bag and an extremely small collapsed footprint, making storage and transport simple.” Stephens explained.

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