Bausch + Lomb Introduces Biotrue® ONEday For Astigmatism Contact Lenses
Valeant Pharmaceuticals International, Inc.’s (NYSE: VRX and TSX: VRX) (“Valeant” or the “Company”) wholly owned subsidiary Bausch + Lomb, a leading global eye health company, today announced the introduction of Biotrue® ONEday for Astigmatism daily disposable contact lenses. Approximately 73.2 million people in the U.S. are astigmatic, but only 8.8 million people are currently wearing toric contact lenses.1 Biotrue® ONEday for Astigmatism helps eye care practitioners capture this astigmatic opportunity by offering patients the convenience of a daily disposable contact lens with the innovation of an evolved peri-ballast design for stability and a unique dehydration barrier to help the lens maintain 98% of its moisture for up to 16 hours.1
Biotrue® ONEday features a bio-inspired design that starts and ends the day with more moisture than the leading daily disposable contact lenses.1 The advanced technology of Biotrue® ONEday for Astigmatism provides today’s patients with consistently clear vision and comfort throughout the day.1
“Biotrue® ONEday for Astigmatism contact lenses were designed to provide eye care practitioners an innovation that meets the lifestyle demands of their astigmatic patients today,” said Joseph C. Papa, Chairman and CEO of Valeant. “The introduction of this lens also completes the Biotrue® ONEday portfolio, joining Biotrue® ONEday and Biotrue® ONEday for Presbyopia contact lenses in
Bausch + Lomb’s U.S. Vision Care portfolio.”
As part of the lens development process, Bausch + Lomb scientists assessed blink patterns across a wide range of patients to design a lens that works with the eye for stable, clear vision.1 Similar to Biotrue® ONEday and Biotrue® ONEday for Presbyopia, Biotrue® ONEday for Astigmatism utilizes Surface Active TechnologyTM, which provides a unique dehydration barrier helping the lens maintain 98% of its moisture for up to 16 hours.1