Better Water With the Clear2O® Advanced Water Filtration Pitcher

Recently, the subject of what’s in our tap water has been in the spotlight. And, a good preventive measure is to obtain a filtration system capable of removing harmful contaminants.

Many water filter pitchers in the market use a pour-through filtration method, which relies on granulated carbon as a primary filtering agent. The Clear2O ® ADVANCED Water Filtration Pitcher uses a superior solid carbon block technology that fills in seconds by attaching directly to your faucet, but still offers the convenience of a pitcher. Clear2O ® uses the pressure of the faucet to capture harmful contaminants in its superior solid cartridge, significantly reducing harmful contaminants.

The result is a filtering system capable of dramatically reducing the amount of toxic heavy metals, such as lead (Pb), chromium (Cr), & mercury (Hg), from drinking water, in addition to, capturing volatile organic compounds (VOC) and other harmful contaminants. Each cartridge will produce up to 50 gallons of fresh, filtered water and is easily stored in your refrigerator.

In March 2017, Clear2O® will launch its next generation CWF500 series Water Filter offering enhanced performance for its water pitcher. The new filter will be included in its Clear2O® ADVANCED Water Filter Pitcher (model CWS100) and fit all previous models as replacement filter, in both single pack and 3-pack. “We are pleased to offer our next evolution of filter, specially formulated to filter a broader spectrum of contaminants in the water today,” said Keith Bernard, President Clear2O®.

The advanced CWF500 series filter has been independently tested on over 200 contaminants to meet & exceed water quality industry standards for reduction of Chlorine, Heavy Metals, VOC, & other contaminants. The Clear2O ® ADVANCED filter system surpasses water quality industry test standards for removal of Herbicides, Pesticides, Pharmaceuticals, Industrial Wastes, and PFOA’s (Perfluorooctanoic Acids), man-made chemicals used in various manufacturing processes, and shown to be a health concern as it has been shown to be widely present in the environment and remain in the human body for long periods of time.

The Clear2O ® ADVANCED water filter pitcher utilizes a TrueLife™ filter indicator that measures only the water that is filtered, so you only change the filter when it has reached its capacity, not a timer like many competitive units. Its slim design makes it easy to fit in the refrigerator. It even fits into small RV refrigerators, making it a great way for RV enthusiasts to have clean, filtered water on the road.

Since 2008, Applica Water Products LLC has delivered improved water filtration technologies for the home, through its Clear2O® and Clear2GO® brands. The Clear2O® tagline of “Better Water By Design,” is fulfilled by identifying and applying superior water filtration technologies for the consumer market. Our mission is to provide clean, fresh tasting water to our customers to enjoy for many years to come.