Showcase Cinemas – New, More Versatile Starpass Loyalty Program

Showcase Cinemas  announced the launch of the NEW Starpass loyalty program. FREE to use, Starpass, enables guests to earn a 10 percent reward for virtually every dollar spent, with no blackout dates, and flexible options to redeem reward value for a myriad of purchases including tickets, concessions and at cinema restaurants and in-seat dining!

The simplified loyalty program empowers members to choose how to spend their rewards and allows redemption through and the Showcase Cinemas App. Furthermore, as part of the program members can make purchases with cash and the rewards value earned with their Starpass membership. Showcase Cinemas will also offer special promotions through the program like a 20 percent reward boost for certain events or films, increased member discounts on bargain days, free large popcorn and soda refills and seasonal promotions.

To celebrate the new program, Showcase Cinemas is encouraging guests to sign up before National Popcorn Day, January 19th, as members will receive a FREE POPCORN with any ticket purchase on that day.

To learn more and to sign up for a Starpass membership visit the newly redesigned Showcase Cinemas website at